In 2018, The Price Of Everything premiered at the Sundance Film Festival. The documentary explores the labyrinth of the contemporary art world, and examines the role of art and artistic passion in today’s money-driven, consumer-based society. Featuring collectors, dealers, auctioneers and a rich range of artists, from current market darlings Jeff Koons, Gerhard Richter and Njideka Akunyili Crosby, to one-time art star Larry Poons, the film exposes deep contradictions as it holds a mirror up to contemporary values and times, coaxing out the dynamics at play in pricing the priceless.

Whether you are part of a university, museum, art gallery, or a community arts organization, you can host a screening to spark important conversations about what the consumerist approach to modern art mean for artists themselves, and the work they pursue.

A limited amount of funding is available to subsidize the cost of showing THE PRICE OF EVERYTHING in your community. If you’d like to be considered, please complete the form below. We’ll be in touch with next steps.

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Here, you can share any information we should know. Would the screening be part of an existing screening series? Has your organization previously hosted similar events? Do you have a general date you'd like to plan for?

Below are film assets we’ve created to help ensure that your screening will be easy to host and succeed as an event.

  • Viewer guide, for interactive use on our website and as downloadable PDF,  that includes instructions for hosting a screening in your community and suggested topics for discussion

  • Online audience response questionnaire

  • Official film poster (27”x40” download or 8.5”x11” download), for promotion of screening

  • Postcards (download) for audience distribution prior to or after screening. Postcards contain links to film website and artist professional development tools

  • Screening evite, (download) incorporating film's title art, that can be customized with specific details

  • Email flyer (download), containing trailer and website link, for promoting film to audiences

  • Online professional development resources and tools for artists, explore resources from Artists Thr!ve and Supporting Artists